Usage and Awareness Studies

Usage and Awareness Studies

Usage and awareness studies encompass providing insight into user behaviour, habits and their view of your company or brand. Therefore it focuses on how your product is used and how much awareness there of it out there. This in turn can help you identify potential marketing opportunities as well as marketing gaps.

To discuss usage and awareness studies with us, complete the online enquiry form.

 

Research

Other Research Services:

 
Usage & Awareness Studies
Brand Health Tracking Studies
Tracking Studies
 
Multi-Track Studies
Face to Face Interviews
Web Interviews
 
Product Overviews
Audience Maps
Online Research
 
Hot Spot Identification
Surveys
Secret Shopper Services
 
Classic Research
New technologically Enabled Research
Analysis and Interpretation
 
Case-studies
Advertising Pre- and -Post Tests
Afrometer research
 
Brand Energy Research
Brand Equity Research
Customer Satisfaction Questionnaires
 
Target Audience Identification
Target Audience Profiling
Pricing Research
 
Product and Concept Testing
Reputation and Image assessment

 


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